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IFMSS: Revolutionizing the arena of Marketing Research and Marketing Methods for Businesses Worldwide

Is your sales and marketing team not being able to produce the desired sales figures despite repeated efforts and investment? Is your business failing to provide you with the desired profit margins that you have envisioned? Are you finding it difficult to keep a tab on the sales and marketing expenses of your company?

IFMSS has relevant, well-researched and insightful answers for all your questions! 

At IFMSS, we have amassed years of experience and expertise in the field of Marketing in order to conduct extensive research and thereon formulate the best marketing research strategies for your business. 

Marketing Research

We specialize in conducting extensive Marketing Research, for B2C as well as B2B Business Models, in terms of qualitative as well as qualitative analysis. After studying your business thoroughly, we start the research process, first with the aim of unearthing information that is useful for comprehending the opportunities as well as threats for the business, identifying the key problems, and thereon switch over to the research tactics required for finding solutions to the identified problems. 

Market Segmentation

Market Segmentation is an extremely critical component of Marketing Research. Only if you know and study your target clients in and out, can you go ahead to define and demarcate your target market segments and finally, devise marketing strategies that are suitable for each particular market segment. In today’s age of consumerism, where the customer is considered as the king, no matter which product or service you are trying to sell, understanding Consumer Behaviour is an integral aspect of Marketing Research.

Marketing Mix 

Any average Marketer will tell you that the ideal marketing mix is a blend of 4 aspects- Product, Price, Place and Promotion. But at IFMSS, we take pride in remaining two steps ahead of conventional marketers, and lay focus on not only these 4 aspects, but 3 more crucial aspects that include People, Physical Evidence and Process as well as the 4 significant parameters of consumer, cost, communication and convenience. 

Inbound versus Outbound Techniques?

In today’s digital age, the importance of Outbound Marketing Techniques is gradually declining, and Inbound techniques are gaining prominence like never before. Inbound Marketing techniques like Content Marketing, PPC, SEO, Social Media Marketing and so on have become a force to reckon with for traditional marketers today. 

How to get started?

To get started, all you need to do is to call our Expert Helpline and apprise us of your exact requirements. Our Project Manager will get in touch with you, and continue to remain your one-touch point of contact from the very initial stage of your project till the very end. We promise to remain at your beck and call round the clock, and provide you with customized services to suit all your needs to the hilt.

Free Consultation Session

To enable you to adjudge the quality of our services, we will be more than pleased to provide you with a FREE CONSULTATION SESSION by our Marketing Research Experts. Hurry up and give us a call today!




My company decided to avail the Marketing Research Services of IFMSS five years ago, and we have seen remarkable results ever since then. We understood the process of market segmentation and brand positioning much better, and this translated into higher sales and profit.
Summer Hughes
Specific Appraisals


Thousands of Businesses have scaled great heights owing to our Marketing Research. Hear about us from them!

When I launched my business last year, one of my friends recommended that I consult IFMSS for planning and charting out my Marketing Campaigns. As a successful entrepreneur today, I’m so glad I listened to his advice!
Tyler Foster
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